As always, I've read everything and thank you it's all great feedback everyone.. Some comments tho I'm reading/digesting it all, I'm only commenting on a few things..
I'm going to try Pulse 4 to get an idea of it. But I am formulating how we can make a simpler "Pulse Mini". I also like @Oliver 's Blueprints idea. It echos a number of requests.
Funny, I have been trying to reconnect with the author of the Geographer template. Thanks, I love it when people share sites they made in Pulse.
While we are on it, what are your thoughts on creating an online version of Pulse? (Potentially different code base than Pulse Builder.)
The idea is, you can build something online quickly, either leave it there in production or run it on your own server. Existing Pulse subscribers get a certain number of free sites included. (And, as always, users can self-host for more.)
The aim here is that it's like an online builder, but you can take it onto your own server when more customization or price optimization is needed.
Strategy: I dont think we'll go punch-for-punch on every feature vs the major web builders.. Rather, our key is that its decently robust online. Plus, you can take it to your own server if you need more, rather than be "stuck"... And, it would, of course, support Blocs or Rapidweaver in the same capacity (with some work).